About Annett T. Block

From the Wall to the Wallet: Visibility Is the New Currency

Hello, Gruess Gott and Guten Tag!

I’m Annett T. Block - founder of Florida Connects and The Digital Adopters. real estate broker, real estate strategist, video marketing architect, and unapologetically East German.


I was born behind walls-in East Germany, where freedom was restricted, conformity was mandatory, and speaking out was dangerous.

In 1989, I watched those walls fall.


I didn’t just walk through, I ran. Straight into a new life. A new business. A new way of doing things.


When I moved to the U.S., I didn’t bring a blueprint, I built one.


My husband and I doubled our first business together. Then I entered real estate during a recession, launched my own brokerage at the height of a housing crisis, and turned bold moves into repeatable systems.


But the biggest breakthrough didn’t come from business. It came from refusing to blend in.

"Lose the Accent." That Was the Advice.

Early in real estate, a coach told me I’d go further if I just “fit in.”


Lose the accent. Be less bold. Play it safe.


I did the opposite.


I kept the accent, turned on the camera, and started owning the narrative.


That’s when everything changed.


I realized: Invisibility kills great agents.


It’s not about being the best agent, t’s about being the most recognized.


So I built a framework that helps agents get seen, get trusted, and get chosen,

before they even show up to the listing appointment.

Trusted by real estate professionals at:

Annett has spend the past decade with agents, teams, and brokers so they can be the most recognized in their market,

build their brands and create lasting legacies or they will stay a commodity.

What I Do (and Don’t)

What I Do:

Engineer visibility systems using video content, Facebook ads, and brand architecture.'

Help agents go from “best-kept secret” to market authority.

Teach freedom through recognition, so clients come to you.

What I Don’t:

Chase leads.

Or teach you how to.

Work with agents who want guarantees but won’t take action.

Entertain shortcuts, excuses, or marketing fluff.

Who I Work With (and Won’t)

I work with:

Brokers & Team Leaders tired of outdated tactics, ready to elevate their brand and their agents.

Mid-career agents stuck at $60K–$100K, hungry for structure, systems, and real results.

Professionals ready to lead the market, not beg for business.

I do not work with:


Agents allergic to visibility investment.

Complainers, lead junkies, or anyone waiting to be handed a buyer on a silver platter.

Info-hoarders who never implement.

What Powers My System: "A Deal-A-Day Pipeline”

I created "A-Deal-A-Day Pipeline" Framework to help agents:


Get Seen:

Strategic video content that builds omnipresence.

Get Trusted:

Messaging that builds connection and authority.

Get Chosen:

Positioning that turns conversations into clients.


Built with German precision. Proven across U.S. markets.

No gimmicks. Just visibility that performs like a Porsche.

From Listings to Legends

In 2022, I distilled everything I’ve learned into my book: From Listings to Legends, a guide to help agents dominate their market with clarity, content, and confidence.

It’s not about selling harder. It’s about owning the conversation before it even begins.


If you’re still blending in, this book shows you how to stand out.

My Mission


I help real estate professionals break through their own invisible walls, just like I did.


This is about more than marketing.


It’s about freedom.


Freedom to be seen. Freedom to scale. Freedom to lead.


Because when you're known, you're trusted. And when you're trusted, you're chosen.

Want to Work Together?

If you're ready to stop chasing and start owning your market...


→ Book a Strategy Call

→ Download the Visibility Guide

→ Join The Digital Adopters Community

Let’s get social.

I share bold truths, mini trainings, and behind-the-scenes content here.

Build with 🧡 by Annett T. Block

Copyright © 2008 - 2025 Annett T Block