Video & Ad Strategies Engineered with German Precision to Make You the Most Recognized Agent in Your Market and Close Deals Faster than a Porsche on the Autobahn.
One Agent. One Market. No Fluff. Just Results.
"If They Can’t See You, Make Them Hear You. If They Can’t Hear You, Make Them See You."
Annett T. Block
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“Annett is a Master at creating digital conversations on Facebook and Many Chat and is at the forefront of understanding messaging and prospecting using messenger. You'll thank me when you hire her to handle any of your Facebook Marketing needs.”
- Mike King, MI
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"We were a new brokerage and in just few months Annett had us on every competing brokerage's radar. Her system is the real deal! Looking forward to continued success and growth with Annett!”
-Anthony Porreca, PA
Is Your Real Estate Business Blending In?
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You’re great at what you do...but your online presence isn’t keeping up.
You’re posting. You’re prospecting. But it feels like nobody’s really seeing you.
→ You’re invisible in a crowded market.
→ Your brand looks like everyone else’s.
→ You're working harder than necessary.
I’m Annett T. Block - Your Partner in High-Precision Video & Ad Strategies
Founder of The Digital Adopters with 15+ years in real estate and a background in brand strategy, I help agents cut through the noise with a positioning-first approach that’s engineered for speed, clarity, and results.
I don’t do cookie-cutter. I design sharp, video & ad strategies that get agents recognized in their market and close deals faster than a Porsche on the Autobahn.
Your Path to Become The Most Recognized Agent
1️⃣ Strategy Call
Audit your brand and clarify your direction.
2️⃣ High-Impact Plan
Messaging + Video + Ads tailored to your market.
3️⃣ Recognition & Growth
Show up with confidence. Be seen. Get paid.
You show up. You get seen. You close deals with confidence.
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How To Get Buyers Into Your Open House
How to Get Buyers into Your Open House: A Proven Strategy for Real Estate Agents
Are you tired of hosting open houses where no buyers show up? You put in the efforts with advertising, emailing, calling potential buyers, and posting on social media and yet your open house remains empty. It’s frustrating, but don’t worry! In this blog post, I’ll show you how top agents successfully bring buyers to their open houses using a simple yet powerful strategy.
The Common Mistakes Agents Make When Promoting Open Houses
Most real estate agents follow the traditional route when promoting their open houses:
Sending mass emails to their database
Asking fellow agents to invite their buyers
Distributing flyers around the neighborhood
Posting last-minute reminders on social media
While these tactics may generate some interest, they often fail to attract serious buyers. Instead of doing more, the key is to do it smarter.
The Secret to a Successful Open House: Targeted Advertising
Step 1: Invest in a Small Strategic Ad Budget
Instead of relying solely on traditional methods, allocate $10 per day for targeted Facebook and Instagram ads leading up to your open house. Typically, you should run these ads Thursday through Sunday, totaling just $40 per open house. Not bad considering how many serious buyer you can meet in person for this small amount.
Step 2: Use a Compelling Ad Hook
Your ad should not simply announce the open house. Instead, create curiosity by positioning it as an exclusive list of must-see homes.
Sample Ad Script:
“Are you looking for a [3-bedroom home] in [neighborhood]? Here are the top homes you need to see this weekend! Let me know if you’d like the full list.”
This approach entices buyers to engage with you, signaling genuine interest in the area.
Step 3: Build Curiosity and Guide Buyers to the Open House
Once potential buyers respond to your ad, you can:
Share additional property details with them
Offer to meet before the open house for a private showing
Guide them towards your open house, increasing foot traffic and buyer interest
By creating an exclusive and value-driven experience, you differentiate yourself from other agents who simply post “Open House This Weekend” notices.
Why This Strategy Works
This method is effective because:
It targets active buyers. Instead of hoping someone stumbles upon your open house, you’re reaching buyers actively searching for homes in your area.
It builds urgency and exclusivity. Buyers feel like they’re getting a curated experience rather than just attending another open house.
It increases seller satisfaction. More buyers mean higher chances of multiple offers, leading to a better selling price.
Take Action: Get the Step-by-Step Guide
If you want a detailed guide on setting up your Facebook and Instagram ads for open houses, reach out to me best in my DM! I’ll send you the full step-by-step blueprint to make sure your next open house is packed with serious buyers.
Stop wasting time with low-ROI promotions and start using strategic ads to get more eyes on your open house. Try this method at your next event and watch the difference!
🧡 Annett
Let’s Make You the Most Recognized Agent in Your Market
You’ve read the strategy. You’ve seen the results. Now it’s your move.
Let’s get social.
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Results vary based on effort, consistency, and market conditions. These testimonials reflect individual experiences and do not guarantee specific results.