Video & Ad Strategies Engineered with German Precision to Make You the Most Recognized Agent in Your Market and Close Deals Faster than a Porsche on the Autobahn.
One Agent. One Market. No Fluff. Just Results.
"If They Can’t See You, Make Them Hear You. If They Can’t Hear You, Make Them See You."
Annett T. Block
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“Annett is a Master at creating digital conversations on Facebook and Many Chat and is at the forefront of understanding messaging and prospecting using messenger. You'll thank me when you hire her to handle any of your Facebook Marketing needs.”
- Mike King, MI
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"We were a new brokerage and in just few months Annett had us on every competing brokerage's radar. Her system is the real deal! Looking forward to continued success and growth with Annett!”
-Anthony Porreca, PA
Is Your Real Estate Business Blending In?
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You’re great at what you do...but your online presence isn’t keeping up.
You’re posting. You’re prospecting. But it feels like nobody’s really seeing you.
→ You’re invisible in a crowded market.
→ Your brand looks like everyone else’s.
→ You're working harder than necessary.
I’m Annett T. Block - Your Partner in High-Precision Video & Ad Strategies
Founder of The Digital Adopters with 15+ years in real estate and a background in brand strategy, I help agents cut through the noise with a positioning-first approach that’s engineered for speed, clarity, and results.
I don’t do cookie-cutter. I design sharp, video & ad strategies that get agents recognized in their market and close deals faster than a Porsche on the Autobahn.
Your Path to Become The Most Recognized Agent
1️⃣ Strategy Call
Audit your brand and clarify your direction.
2️⃣ High-Impact Plan
Messaging + Video + Ads tailored to your market.
3️⃣ Recognition & Growth
Show up with confidence. Be seen. Get paid.
You show up. You get seen. You close deals with confidence.
Not Ready for a Call? Get Daily Precision in Your Inbox.
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Great Video Practices
If you go through this guide and find it overwhelming, I offer a complimentary Path Way Strategy Session where I will troubleshoot what you have set up and I will give you access to ANY RESOURCES I have and you may need from me.
GREAT VIDEO PRACTICES For Real Estate
Doing videos' doesnt need to be complicated and doesnt requires you to be necessary in the video. Also we highly recommend you are in some form visible in your video.
You can create videos on camera but also through video clips and images producing a slideshow.
Recording your screen is another option of video presentation.
Be consistent with recording your videos and publish them on a regular basis. Consider of going live regularly at least once a week is our recommendation.
Don't get hang up on the assessment of your videos. Wait at least 30 days before making an educated decision on each of the videos performance and results.
Create or adjust to appealing Thumbnail as needed.
Your CTA (Call To Action) is important piece to a successful video performance.
Video Length's
5-15 -60 second Video
are short form videos best used as a teaser or for Stories and Reels.
1-5 minutes Video
best used for video uploads or for going Live. This is a great form to collect data for audience building.
5+ minute Video
this are considered long form videos. There are best used with video lives and educational videos.
Facebook Live Checklist
BEFORE GOING LIVE:
Create your content
Create an outline of your points
Write out your headline
Write out your promise of value
Write out Your Introduction
Write the exact text of your video title and description
Copy & paste title and text into Video description
Decide on your CTA
Create on-screen graphics or presentation (optional)
Create your give away guide (if needed)
Choose your outfit & accessories
Schedule your Facebook Live event (or not)?
Promote your Facebook live
THE DAY OF YOUR LIVE
Get camera ready’
Think about your backdrop/background
Center yourself
Have your beverage ready
Turn off all notifications, put your devices on flight mode
Have your opening line ready
Do a final mirror check
Turn on all gear in plenty time
Tech troubles can happen -it’s okay - remain calm!
DURING YOUR LIVE
Watch Your Camera lens
Take a deep breath
Smile you are on camera
Gather for 1 sec
Hit the Go Live button!
Get into your content within 1-2 seconds
Share your content
Be you
SEED your lives naturally with your CTA
Interact with your live audience
Answer questions when relevant
Sign off and make it clear what you would like your audience to do next
AFTER YOUR LIVE
Go back to your Video Post
Click the 3 dots on your video post
Choose Edit Post
Edit the caption, if needed
Add hashtags
Have a CTA
On the video itself > click Video Options
Add title if needed
Add up to 8 tags
Choose/upload your thumbnail
Promote video organic!
Promote video Paid (optional)
If you’re too lazy to go through this guide, you can hire us to do everything for you. Book a Discovery Call with Annett here, and find out why others like Remax, NextHome, Keller Williams, and many others trust us.
Let’s Make You the Most Recognized Agent in Your Market
You’ve read the strategy. You’ve seen the results. Now it’s your move.
Let’s get social.
I share bold truths, mini trainings, and behind-the-scenes content here.
Build with 🧡 by Annett T. Block
Results vary based on effort, consistency, and market conditions. These testimonials reflect individual experiences and do not guarantee specific results.